La Quinta has long been recognized for its world-class golf, thriving arts community, unparalleled quality of life, and strong consumer base – all contributing to La Quinta’s bright economic outlook. The Economic Development Division takes a proactive approach by conducting periodic market studies, annually updating its Economic Development Plan, and managing a comprehensive marketing program. This approach has yielded tremendous success – many national retailers have located in La Quinta alongside thriving small businesses.
La Quinta has it all – a growing population; a large winter/spring seasonal population; retail synergy along its Highway 111 corridor; charming boutique shops and restaurants in its Village area; tourism; a variety of recreational opportunities; cultural activities; and plenty of open space and natural beauty.
A quick demographic “snapshot” can be found by clicking on “City Highlights” For more information on opportunities in La Quinta, please contact the City Manager's Office at (760) 777-7108; or via email at EconDev@la-quinta.org.
Marketing Cooperative Program
The City of La Quinta is inviting all retailers, restaurants, hotels, salons and spas (all general consumer businesses) to participate in our Marketing Cooperative Program. The program is designed to assist La Quinta businesses by subsidizing various advertising opportunities including print, television, radio, and online. Some opportunities may fill up early and publishing deadlines are approaching. For more information, contact our marketing firm, FG Creative, at (760) 773-1707 or send an e-mail to firstname.lastname@example.org.